These days, marketing is switching from the written word to videos. Whether short production or longer production, videos are becoming more commonplace for businesses to spread brand awareness. Sirius Video Productions in Houston, TX wants to help you by giving some pointers when looking for a video production company.
Most companies have an online portfolio of their work demonstrating their skills and style. Looking at this can help you determine if the style and quality of their work match what you have in mind.
This is an important point as you want to make sure that you are getting the best service for your shoot. If you pick a company and receive poor service, it’ll not only leave you with a bad taste in your mouth for the future, but it can compromise the quality of your shoot.
The videos you produce are a direct extension of your brand. A poor-quality video can harm your brand just as much as a good-quality video can help your brand. Make sure to choose a video production company that won’t cut corners.
Take a look at who they’ve worked with in the past to determine if they are of a similar scale as your business. For example, if you are a Fortune 500 company, would you hire a small, one-person crew to shoot your video? Perhaps, but most likely not. In the end, if you’re a small local B2B, would you hire a large-scale production company? Again, perhaps, but most likely not because the visions would not necessarily match up.
With all this in mind, it might seem daunting to choose a production company. Sirius Video Productions has been around for three decades and it shows. We still keep to our family-oriented roots in Houston while growing our team of experienced videographers.